Tony Held's Blog Posted on January 28th, 2007Tweet0Permalink

TIME CAPSULES

Something from the vault. A branding evolution of the DC/Incase collaboration shown here in these jewel logos taken from the White and Black Skatebags. Check out the vintage logo on the white one...we've come some way since then.


Tony Held's Blog Posted on January 27th, 2007Tweet0Permalink

NATURAL UNIVERSAL

When you're working with a concept as massive as the universe and free as nature, the possibilities are endless. In attempts to harness the universal power of nature, we drew inspiration from the Sacred Geometry of the Five Elements of Creation (Platonic Solids) and integrated it into a seasonal collection of products for all of you.

Straight out of graphics, I introduce to you the first in the series...

ICOSAHEDRON
A convex regular polyhedron composed of twenty triangular faces, with five meeting at each of the twelve vertices. It represents the element of water and is associated with the season of Spring.



Icosahedron Leather Folio



In true "limited-run-timed-released" fashion, we'll be launching each of the collections in their appropriate season. Keep your senses alert.

Tony Held's Blog Posted on January 25th, 2007Tweet0Permalink

OG CADDIE

This just in...an original 1897 Bussey Golf Caddie. It's the first golf club caddie with a kick-stand ever made. A true original. The mechanism on this thing is unreal.



Note the straights n' radius incorporated into the pouch design.



The guys at the studio are already thinking limited edition re-design...could be pretty interesting.

Tony Held's Blog Posted on January 24th, 2007Tweet0Permalink

IT'S A CLASSIC

I recently purchased this beauty from my neighbor. About 4 years ago, I mentioned I'd take his 1971 Buick Skylark should he ever want to sell it. As luck would have it, he moved and remined me of our conversation. $750 later, and I am the proud owner of this fine classic example of an early 70's California muscle car.





I have big plans for this one, beyond using it as my daily driver, I plan to bring it back to it's original form...with a set of 22's of course. If that plan should ever fail, perhaps I'll have another contest to win it.
Tony Held's Blog Posted on January 23rd, 2007Tweet0Permalink

ANOTHER COLLABO'

Got a few new projects in the making. The designers went shopping for some much needed gear for this one project in particular. Here's a few hints of what we have cookin' in the studio. More soon...but for now, this is all you get.






Tony Held's Blog Posted on January 22nd, 2007Tweet0Permalink

VELODROMERS

A couple of the guys from the office went to check out the UCI Track Cycling World Cup Classic at the Home Depot Center this past weekend. Based on the pics, it looked like an insane event.



These guys were basically flying around the track at speeds reaching 35mph and coming close to vertical at the banks.




Tony Held's Blog Posted on January 21st, 2007Tweet0Permalink

ROCKIN' N FLICKRN'

After wrapping up a great weekend at the NAMM Show, I'm getting really pumped up about all the great things to come. Aside from getting a chance to sample a ton of sweet guitars, it was great to hang and party with our friends at Fender. Good times all around!



For all of you who want a better glimpse into what's going on from day to day in the action packed world of Incase, check out our GOINCASE FLICKR feed. There's a bunch of us hooked in with direct connections to keep you all in the loop. Enjoy!!!
Tony Held's Blog Posted on January 19th, 2007Tweet0Permalink

INCASE AT NAMM DAY 1



Yesterday was the kick-off of the NAMM show at the Anaheim Convention Center. Our team was there alongside Fender showcasing our collection of guitar bags. Everyone was stoked to see that "The Performance Leader in Guitar Bags" was back in full force this year at the show.



Eddie Van Halen's guitar was chillin' on display around the corner from us.



Perhaps the next toy we bring into the studio.



Saw the fellas over at Scratch Live with there Serato Box in action. It wasn't a surprise to see the dj using an Incase backpack for his notebook and gear.



Back at the show today...I'll keep you all posted with more soon!


Tony Held's Blog Posted on January 18th, 2007Tweet0Permalink

EXTRACURRICULAR ACTIVITIES

Finally getting around to another post after a busy past couple weeks and the Macworld Convention in SF. Thanks again to John for an unforgettable performance at our private party.

After all the hard work, we decided to have some fun and brought in a couple new toys for the office. Our new foosball table is a blast. We've been attempting to take our foosball skills to the next level...still working on it.



Also added to the collection is our very own V-989D Table Tennis Robot! Here's a clip of one of our designer's taking our training partner for a little spin. We'll be pros in no time.


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